Selene De La Cruz

Selene De La Cruz is an experienced brand content strategist, product content designer and community builder. A veteran of the NYC advertising world, she helped establish content strategy and UX writing practices for her clients’ brands. In her current role at Robinhood, she leads a team of content designers in creating practical, intuitive, and informative experiences to help democratize finance for all. She’s also a co-founder of UX Content Design – NYC’s only meetup for UX product content professionals.