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May 11
12:50 p.m.-1:10 p.m.
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Growing up: Maturing and scaling a content practice in a complex organization

Learn how Northwestern Mutual is prioritizing its content teams and the people who drive the work. Hear more about the types of projects their content teams support, the wide diverse pool of personas they design for, and how the company intentionally designs the careers of the content design team.

Chris Avore
Chris Avore

Vice President and Head of Design, Northwestern Mutual

Growing up: Maturing and scaling a content practice in a complex organization

Learn how Northwestern Mutual is prioritizing its content teams and the people who drive the work. Hear more about the types of projects their content teams support, the wide diverse pool of personas they design for, and how the company intentionally designs the careers of the content design team.

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Chris Avore
Chris Avore

Vice President and Head of Design, Northwestern Mutual

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