What’s one of the most popular requests in content strategy seminars? Real-world examples of content strategy in action. So here are five heavily-anonymized tales of love and loss in the European content market.
“We were a true love match.” Glamorous content strategist meets tall dark client with deep pockets, a trusting nature, and a genuine respect for grammar. GSOH essential.
“For richer, for poorer.” With no prenup in sight, how will a poor strategist and a wealthy client make a lasting commitment?
“I was forced into an arranged marriage.” A cautionary tale of what can happen when you’re not in control of your destiny (or project) and how to turn it around.
“We rushed into it.” Content strategy isn’t to be entered into lightly, Britney. A story of a content quickie that went horribly wrong.
“It’s your funeral!” The tear-jerking tale of an epic content strategy fail.
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