“Confab is the best conference I’ve attended, and I’m already applying what I learned. I’m making the case to bring more people from my team to Confab next year.”
Welcome to Confab!
Confab content strategy conferences teach you to create, deliver, and manage content that’s meaningful, adaptive, and measurable.
We know. It’s a tall order. But it’s true. Every year, we hear stories about how Confab changes companies and careers. Is it our speakers? Our programming? The non-intimidating networking? The cake? Yes, to all of the above.
When you leave Confab, you’ll know how to ...
Know the right questions to ask before building a strategy
Craft a content strategy people can rally around
Build a team with the right roles and skills
Improve your editorial workflow
Design a mobile content strategy
Establish content governance
Measure the success of your digital content
What makes Confab different?
It’s important to know that we’re not your typical tech or marketing conference. Our conferences are purposely smaller (300–650 attendees, depending on the event). No hype here. Only substantive programming and easy, fun networking. You’ll find your people at Confab!
(Heads-up: Confab conferences have sold out every year since their debut in 2011. If you’re thinking about registering, we recommend doing so well in advance. You can register here.)
Who should come to Confab?
If you’ve ever thought or said …
“We have too much/not enough/all the wrong content.”
“We don’t know who owns the content.”
“Our information is inconsistent, off-brand, outdated, even incorrect in places.”
“We’re partway through a website redesign and suddenly have major problems.”
“We’re duplicating our work in digital and print efforts.”
“People in our company all talk about content and content strategy in totally different ways.”
“There are lots of politics and opinions that make progress very difficult.”
…then you should come to Confab.
Who will you meet?
First of all, we don’t keep our speakers behind the velvet rope. At Confab, we’re all in this together. Fellow attendees, speakers, authors, volunteers … you’ll have plenty of chances to get to know everyone.
At past events, we've welcomed attendees from the following organizations (and many more):
20th Century Fox
Harvard Law School
The Humane Society
St. Jude Children's Research Hospital
World Health Organization
World Wildlife Federation
How much does Confab cost?
When you look around at other digital content conferences, you'll find some pretty staggering ticket prices. Most of our tickets cost between $799 and $1,499. Even our fanciest, late-bird prices—plus extra workshops!—have never gone higher than $1,999.
Ticket prices include meals and free wi-fi, and we negotiate with conference hotels to provide you with affordable room rates.
Who’s behind Confab Events?
Confab Events are produced by Brain Traffic, one of the first content strategy agencies on the planet. We’re passionate about helping to advance the discipline and built the international content strategy community. We also like throwing big parties for content strategists. What can we say.
Brain Traffic CEO Kristina Halvorson wrote “the little red book,” Content Strategy for the Web, widely recognized as the gold standard for content strategy literature. Brain Traffic's lead content strategist, Meghan Casey, wrote The Content Strategy Toolkit, which has been called "a no-nonsense approach to forming and executing content strategy." We work with global Fortune 500 clients, higher education institutions, and large nonprofits.
We make our home in beautiful Minneapolis, Minnesota, where it’s not always cold. Promise.
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