About

“Confab is the best conference I’ve attended, and I’m already applying what I learned. I’m making the case to bring more people from my team to Confab next year.”
– Cory Bennett, Technical Director, AT&T

Welcome to Confab!

Confab content strategy conferences teach you to create, deliver, and manage content that’s meaningful, adaptive, and measurable.

We know. It’s a tall order. But it’s true. Every year, we hear stories about how Confab changes companies and careers. Is it our speakers? Our programming? The non-intimidating networking? The cake? Yes, to all of the above.

When you leave Confab, you’ll know how to ...

What makes Confab different?

It’s important to know that we’re not your typical tech or marketing conference. Our conferences are purposely smaller (300–650 attendees, depending on the event). No hype here. Only substantive programming and easy, fun networking. You’ll find your people at Confab!

(Heads-up: Confab conferences have sold out every year since their debut in 2011. If you’re thinking about registering, we recommend doing so well in advance. You can register here.)

Who should come to Confab?

If you’ve ever thought or said …

…then you should come to Confab.

Who will you meet?

First of all, we don’t keep our speakers behind the velvet rope. At Confab, we’re all in this together. Fellow attendees, speakers, authors, volunteers … you’ll have plenty of chances to get to know everyone.

At past events, we've welcomed attendees from the following organizations (and many more):

  • 20th Century Fox
  • Continental Airlines
  • eBay
  • Facebook
  • Consumer Reports
  • General Mills
  • Goodwill
  • Hallmark
  • Harvard Law School
  • Hewlett Packard
  • The Humane Society
  • IBM
  • Instagram
  • Kaiser Permanente
  • Marriott International
  • MIT
  • PayPal
  • Pinterest
  • Razorfish
  • Samsung
  • St. Jude Children's Research Hospital
  • World Health Organization
  • World Wildlife Federation

How much does Confab cost?

When you look around at other digital content conferences, you'll find some pretty staggering ticket prices. Most of our tickets cost between $799 and $1,499. Even our fanciest, late-bird prices—plus extra workshops!—have never gone higher than $1,999.

Ticket prices include meals and free wi-fi, and we negotiate with conference hotels to provide you with affordable room rates.

Who’s behind Confab Events?

Confab Events are produced by Brain Traffic, one of the first content strategy agencies on the planet. We’re passionate about helping to advance the discipline and built the international content strategy community. We also like throwing big parties for content strategists. What can we say.

Brain Traffic CEO Kristina Halvorson wrote “the little red book,” Content Strategy for the Web, widely recognized as the gold standard for content strategy literature. Brain Traffic's lead content strategist, Meghan Casey, wrote The Content Strategy Toolkit, which has been called "a no-nonsense approach to forming and executing content strategy." We work with global Fortune 500 clients, higher education institutions, and large nonprofits. 

We make our home in beautiful Minneapolis, Minnesota, where it’s not always cold. Promise.

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